Welcome! This page will soon provide more resources and follow-up
materials for my '05 artist marketing workshop series. Expect to
see something here by March 1. (Lesson: that's the "T" in
SMART planning and goals setting) For now, here's what
you can download: Open or download (right click) a PDF of my
bibliography, and check out the
Resource Links on this site.
>> For more about Arts Marketing workshops
In the 'tween time, all you certified CORE™
skills professionals, check out the rest of the site & be sure
follow-through the to-do's relating to communications,
organization, relationships and... that's right, execution. Email if you have any questions
Tom@IndianaArtsCommunity.org
Lesson:
The Website communications channel
The site was created with MS FrontPage. It's a
easy-to-use web development tool shunned by
purists - but quietly used world-wide by
professionals. This page design keeps
important content "above-the-fold" so you
don't have to scroll - and is best viewed in
browsers using the most common resolution -
800x600 displays. The page also serves
as a "landing-page", or point of entry with
relevant information for workshop attendees -
thereby driving new traffic to the entire
site. BTW, the font size is this section is
too small -
>> click for more on web design and "Hume &
factors" principals . Thanks & check back
soon for workshop materials. Tom Hume,
Hume & Communications,